DALLAS (AP) -- St. Louis Rams quarterback Sam Bradford has won The Associated Press 2010 NFL Offensive Rookie of the Year award.

The top overall selection in last year's draft, Bradford guided the Rams from the embarrassment of a 1-15 record that earned them the No. 1 pick to a 7-9 mark. In the weak NFC West, that was good enough to contend for the division title; St. Louis lost out on a tiebreaker to Seattle.

Bradford's passing and leadership gets him 44 votes from a nationwide panel of 50 media members who regularly cover the league. Only two other rookies received votes: Tampa Bay wide receiver Mike Williams with four, and Pittsburgh center Maurkice Pouncey with two.

Bradford is the fourth quarterback since 2004 to take the honor. Before that, no quarterbacks had won it.

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